※ [本文转录自 fukuball 信箱] 作者: [email protected] ([email protected]) 标题: [新闻] Digital Music Increases Share of Ove … 时间: Sun Aug 30 01:13:10 2009 作者: Kaida (业精於勤而荒於嬉) 看板: BizTalk 标题: [新闻] Digital Music Increases Share of Overall Music Sales Vol 时间: Tue Aug 25 00:51:26 2009 NPD Group Digital Music Increases Share of Overall Music Sales Volume in the U.S. iTunes leads with 25 percent of all music sold http://www.npd.com/press/releases/press_090818.html PORT WASHINGTON, NEW YORK, August 18, 2009 – According to The NPD Group, a leading market research company, while CDs remain the most popular format for paid music purchases, digital music sales are making up an ever-greater share of U.S. music sales. CDs comprised 65 percent of all music sold in the first half of 2009 compared to paid digital downloads, which comprised 35 percent of music sales. By comparison, paid digital music downloads comprised just 20 percent of sales in 2007 – growing to 30 percent of the music market last year. "Many people are surprised that the CD is still the dominant music delivery format, given the attention to digital music and the shrinking retail footprint for physical products," said Russ Crupnick, vice president of entertainment industry analysis "But with digital music sales growing at 15 to 20 percent, and CDs falling by an equal proportion, digital music sales will nearly equal CD sales by the end of 2010." According to NPD MusicWatch, when it comes to the unit-sales volume of music sold at retail – including paid digital music downloads and CDs – Apple iTunes leads in the U.S. with 25 percent of music units sold, which is up from 21 percent in 2008 and 14 percent in 2007. Walmart (including Walmart, Walmart.com, Walmart Music Downloads) remains in second position with 14 percent of music volume sold at their stores and Web sites with Best Buy ranked third. iTunes also continued to solidify its lead in the digital music arena, as consumer downloads from iTunes comprised 69 percent of the digital music market in the first half of 2009, followed by AmazonMP3 at 8 percent. Walmart leads all sellers of CDs with a 20 percent share of the physical music market, followed by Best Buy at 16 percent and Target and Amazon tied at 10 percent each. "The growth of legal digital music downloads, and Apple's success in holding that market, has increased iTunes's overall strength in the retail music category," said Russ Crupnick, entertainment industry analyst for The NPD Group. "But the importance of the big box retailers shouldn't be dismissed, as long as the majority of music consumers continue to buy CDs." Data note: The information in this press release is from NPD's consumer tracking of U.S. consumers, age 13 and older, who reported their purchases of physical product (CDs), digital music, and wireless over-the-air (OTA) transactions -- excluding ringtones. In addition, NPD only tracks digital music tracks and albums sold a-la-carte, not music purchased under subscription. -- 华尔街日报中文网路版‧金融时报中文网‧Bloomberg‧BBC‧CNN‧EMBA 电子报‧TIME‧数 位时代‧International Herald Tribune‧哈佛商业评论全球繁体中文版‧远见杂志‧商业 周刊‧天下杂志‧ Manager Today 经理人‧能力杂志‧Global Sources‧电子工程专辑‧ 广告杂志‧经济日报‧工商时报‧The Washington Post‧The New York Times‧BizTalk‧ The Wall Street Journal‧The Economist‧Business Week‧Newsweek‧财讯月刊‧钜亨 网‧Fortune‧Reuters‧管理杂志‧Forbes‧Fast Company‧Financial Times‧MONOCLE‧ --

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