作者o8pu (疯狂强化自己专业!)
看板Translation
标题[英中] 管理类的中翻英 谢谢!
时间Wed Jun 8 01:15:10 2011
各位前辈好:
不好意思 英文太烂 使用的文法比较像一句一句翻 不知道如何改成比较有水准的句子
恳请前辈指教 拜托帮帮忙 谢谢!
The study aimed to investigate the relationship among corporate social
responsibilities, service quality and purchase intention in 7-ELEVEn
based on consumers' perception, and the perceived value as mediating effect.
本研究以高雄地区7-ELEVEn消费者为研究对象,
探讨消费者知觉7-ELEVEn从事企业社会责任、服务品质和购买意图之关联性,
并且以知觉价值当作中介效果
The subjects were 7-ELEVEn consumers in Kaohsiung area. Questinaire
was used as an instrument in this study.
350 questions were received and considered valid for the study.
The data were further testified via the statistical method of regression
and hierarchical regression.
研究以问卷调查方式进行,采便利抽样回收350份有效问卷,
所得资料以回归和阶层回归进行假设验证,
The results indicated as follows:
First, the corporate social responsibilities and service quality
positively affects the purchase intention.
Second, the corporate social responsibilities positively affects
the perceived value, but service quality partially affects the perceived value.
Third, the perceived value positively affects the purchase intention.
Fourth, the corporate social responsibilities and service quality
have positively affect the purchase intention via the perceived value.
其结果发现:(一)企业社会责任和服务品质对购买意图有正向影响,
(二)企业社会责任对知觉价值有正向影响,而服务品质对知觉价值仅有部份影响,
(三)知觉价值对购买意图有正向影响,
(四)企业社会责任和服务品质可以透过知觉价值正向影响购买意图。
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